Digital-Footprint SA

Speed Up Your Website with Fewer HTTP Requests

What’s just as frustrating as a slow Internet connection?  A website that’s slow to load.  We live in an era of instant gratification where a one-second delay in loading time can cost you page views, a decrease in customer satisfaction, and a loss in conversions.  The importance of a fast-loading website is clear. But the …

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6 Critical Mistakes You’re Making with Your Landing Page

Your landing page needs help. A lot of it. Badly. No, stop — don’t run away. It’s not personal. Pretty much all landing pages suck, and they suck in predictable ways. (Yes, even mine.) You are far, far from alone. Landing pages are typically the most neglected of all the parts in the marketing engine. …

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